"Rooted in the primordial, PANTONE 18-1750 Viva Magenta reconnects us to original matter. Invoking the forces of nature, PANTONE 18-1750 Viva Magenta galvanizes our spirit, helping us to build our inner strength."
This year's Pantone colour - Viva Magenta 18-1750 - is such a gorgeous, fun pop of colour. Depending on what you pair it with, it can be dark and moody or vibrant and electrifying. This animated red, as stated by Pantone, is powerful and empowering.
Pantone Color Palette
These six colours were released by Pantone as the primary vital colours that lend themselves as the neutrals to this year's Pantone colour of the year! They pair absolutely gorgeously with Viva Magenta.
Colour Palette Names: Pale Dogwood - 13-1404, Gray Sand 13-1010, Gray Lilac 13-3804, Viva Magenta 18-1750, Pale Khaki 15-1115, Fields of Rye 15-115, Agate Gray 15-6307 and Plein Air 13-4111
Styling Viva Magenta
The varying shades of pink, red and greens in the Pantone colour palette compliment Viva Magenta 18-1750 so stunningly that we thought we would create some scenes to show you how it could look in some of our very own favorites!